WE HAVE A GLOBAL WASTE PROBLEM
LET'S GET SMART ABOUT MATERIALS
Recycling Is Sexy (RIS) is here to elevate our material literacy - our baseline understanding of materials and material management. We hold the power to stop destruction of the planet and drive product innovation towards a sustainable and healthy world.
My name is Reyna. Let me tell you about it...
WE ARE ADDICTED TO CONVENIENCE. Whoops! - We have unconsciously allow for the mass production of millions of tons of toxic materials to enter our system. Oh no! - Most of this material is not recyclable because it has little to no value on the secondary market...we can do better.
WE CAN DESIGN BETTER MATERIALS AND BETTER MATERIAL MANAGEMENT SYSTEMS. We can create a world where it's easy and convenient to live zerowaste....we just have to demand it.
1. GET SMART ABOUT OUR MATERIALS
2. ALIGN OUR PURCHASES WITH OUR VALUES
3. TRANSFORM OUR CONSUMER CULTURE FROM WASTEFUL TO WISE
WHERE DO I START?
PRACTICE MATERIAL MINDFULNESS WITH THE ZERO WASTE CHALLENGE
The Zerowaste Challenge is the first step to become a super-hero consumer.
THIS MOVEMENT IS MORE THAN JUST ABOUT MATERIAL MINDFULNESS AND RECYCLING...IT IS A LIFESTYLE.
WE ARE RIS SUPERHEROES, LIVING LIKE ROCKSTARS - DOING WHAT WE LOVE AND ELEVATING CONSCIOUSNESS. GET SOME.
#ZWCHALLENGE #WISDOMGAINS #MATERIALMINDFULNESS #ZEROWASTE